Suresh Babu Google+

Careers in Digital Marketing

Digital Marketing – Online courses Vs. Traditional Classroom Learning

Posted by on Dec 18, 2015 in Careers in Digital Marketing, Resources/Guides | 0 comments

Digital Marketing – Online courses Vs. Traditional Classroom Learning The global eLearning Market was expected to reach $107 billion by 2015, according to New Report by Global Industry Analysts, Inc.  Lynda.com, one of the earliest online learning providers, ran a survey in early 2015 that showed 80% of respondents learn skills on their own time, at home, late at night and on weekends. However, classroom learning is still a first choice for many people because of some key differentiators. Choices are led by purpose and limitations I went into some detail of the online versus offline...

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Digital Marketing Career Advice for Practitioners in India

Posted by on Nov 19, 2015 in Careers in Digital Marketing, Resources/Guides | 0 comments

Advice For Professionals in Digital Marketing: (Digital Marketing Practitioners) to take their career to next level   Keep Up to date with the Industry. Official Blog Apps – How to know? When they upgrade? What is new ?(update) When you see an new update release read whats new with the features Analytics – Interest in Analytics. Read this resources blog post for Digital Marketing Analytics Communication – Presentation skills. As a seasoned marketer, you will have to present your strategy to your boss, team, or clients. Improve your presentation skills with these resources– Nancy Duarte,...

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Careers in Digital Marketing in India for Beginners. Tips & Advice

Posted by on Nov 17, 2015 in Careers in Digital Marketing, Resources/Guides | 0 comments

Careers in Digital Marketing in India for Newbies Digital Distress survey conducted by Adobe in 2013 and “3 steps for closing the skills gap” done by Focus research and the marketing automation institute (Source: Adobe) 76% of marketers think that marketing has changed more in the past 2 years than in the past 50 65% of marketing professionals feel more pressured to show return on investment in marketing spend 48% of digital marketers feel highly unprepared in digital marketing 75% say that their skill gap has an impact on corporate revenue 64% of marketers expect that their role will change...

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State of Digital Marketing Education in India (2015)

Posted by on Nov 10, 2015 in Careers in Digital Marketing, Podcast, Resources/Guides | 0 comments

Digital Marketing Education in India What is the current state of Digital Education in India ? We discuss in details on the state of Digital Marketing Education in India A Guide to Digital Marketing Career in India Listen to the Podcast here: For those who want to get into Digital Marketing: (Newbie) Start a blog experiment with interface. Free takes 5 minutes to setup WordPress, Medium, Blogger Attend meet Ups/events. Come visit our monthly meetups in Christ University. Link to get updates Meet people from the industry Get an Internship in any Agency. AIESEC Official blog. Google official...

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20 Steps To Becoming A Modern Digital Marketer

Posted by on Sep 25, 2015 in Careers in Digital Marketing, Resources/Guides, WMA Alumni, WMA Students | 0 comments

Share The world as we know it has changed in the last 10-15 years – for digital marketers as much as anyone else. When I started my career in 2002 things were different. Now, there are plenty of tools and channels. Earlier, we needed to work for the simplest things – for example, learning WordPress and basic HTML to implement simple SEO stuff. Now it’s easier, with plugins for every need. Take any element in a digital marketer’s toolkit – platform, strategy, tools, technological support, perspective or skill – everything’s gotten a facelift. The role of a digital marketer has evolved...

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Digital Marketing Career Opportunities in India. Scope & Hope

Posted by on May 28, 2015 in Careers in Digital Marketing, Resources/Guides, WMA Alumni | 0 comments

Scope & Hope for Digital Marketing in India Where can I get a degree in digital marketing in India?” Early Monday morning, a couple with their son came down to my office at the academy. The boy’s name was Sujith. Sujith’s family was from Pune and Hindi speaking, not my forte. They were here to understand how digital marketing could help Sujith. Sujith was struggling with his language but got by. I called in a staff member to translate and we conversed for about half an hour. Sujith enrolled in our digital marketing course, is part of a live project today, near the end of his course, and...

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