Corporate SEO Training
A custom SEO, web marketing training course focusing on search engine optimization SEO, search engine marketing SEM, social media marketing SMM has been designed to give web marketing training to your staffs to give an overview of SEO, Search Engine Algorithms, SEO latest industry statistics, fact files, case studies and how to implement SEO, search marketing strategies within the organization/tweak your existing marketing initiatives for maximum exposure and maximum results. The entire workshop will be focused towards the goal and objectives of your organization.
| What the team will learn |
| How Search Engines works |
| Latest updates in Search Engines |
| Universal SEO – Optimizing video, images, audio, PDF, Docs, PPT’s |
| Measuring web marketing Success |
| Analytics – What to measure in SEO, SEM,SMM |
| Cores areas to focus |
| Budget Allocation (if applicable) |
Session includes:
- Introduction
- Understanding business objectives and goals
- Competition analysis
- Exploration of existing marketing strategies
- Identification and prioritizing
- Web Marketing Guidelines
- SEO best practices
- Search engine optimization (SEO101)
- How Search Engines Work
- History of Search Engines
- Types of Search Engine
- SEO for Social Media
- Creating industry SEO standard documentation for future reference
- Interactive session with live demos
- Q & A
Create company “Web Marketing (SEO, SEM, and SMM) Standards” in order to drive a consistent approach. How these web marketing standards should also be incorporated into the company’s standard design/technical documentation forms such as product/marketing/design requirements templates.
Internal Wiki creation or an intranet to post information related to the web marketing program. This can include everything such as (SEO targets, monthly reporting, SEO documentation, training materials, training schedule) as well as posting internal web marketing wins/challenges, internal case studies, lessons learned, recommended reading material to learn more on their own, provide a forum for people to ask SEO questions (retain a running Q&A so you are not answering the same questions over and over) and anything else to inspire and excite the masses.
Fee Structure:
| Description | Amount in Rs (per staff/day) |
| Web Marketing | 25000 |
| Travel Expenses | |
| Service tax @ 10.3 % | |
| Total |
Customized web marketing training on Web Marketing
Interactive sessions
Q & A
Consultation


