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Resources/Guides

Love business class upgrades while flying? That is what digital marketing skills can do to your life if done right!

Posted by on Dec 6, 2016 in Resources/Guides | 0 comments

Love business class upgrades while flying? That is what digital marketing skills can do to your life if done right! On a recent flight I had the privilege to fly business class and while I was enjoying the great service I was wondering whether there is a way one can figure out if vesting digital marketing skills can prove to be the same for their life. In particular, this friend of mine in US who moved from traditional marketing to digital marketing was literally making 5x the money compared to his previous pay and a whatsapp conversation with him revealed how he found out digital marketing...

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Why a Career in Digital Marketing for me was like the perfect date night!

Posted by on Nov 22, 2016 in Resources/Guides | 0 comments

Why a Career in Digital Marketing for me was like the perfect date night! Over the years, there has always been an evolution of current needs and the most demanded skill sets in an economy. Digital marketing seems to have a wild run with it. Here are 4 strong enough reasons to think of pursuing a digital marketing career if you want a life that is progressive and also have work that is enjoyable. In- Demand               The jobs that will be created are increasing in number as more and more businesses get online and there is currently a skill gap to fill for this profile. Gearing up for a...

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The Importance of Videos for Business

Posted by on Nov 13, 2016 in Resources/Guides, Videos | 0 comments

The Importance of Videos for Business in India in 2016, 2017  

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Pinterest – Why You should be on Pinterest

Posted by on Nov 13, 2016 in Resources/Guides | 0 comments

Pinterest 101 – Basics of Pinterest and why your business should be in Pinterest    

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digital marketing updates 26 Sept to 2 Oct

Posted by on Oct 3, 2016 in Resources/Guides | 0 comments

3 NEW THINGS TO LOOK OUT FOR IN THE WORLD OF DIGITAL MARKETING in the week of 26th Sept – 2nd Oct 2016 Digital marketing world is ever-evolving and it is important for every marketer to keep track of the latest development. Staying up-to-date with trends aids brands to be more customer focused and build a strategy to stay ahead of the competition. This week’s update will help do just that.   Snapchat is now Snap Inc.! On 24th Sept, Snapchat rebranded to Snap Inc. Although it sounds nice and short, is rebranding now a good thing? Snapchat CEO Evan Spiegel mentioned in his blog that they...

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Digital Marketing Updates 25 September 2016

Posted by on Sep 27, 2016 in Resources/Guides | 0 comments

3 NEW UPDATES IN DIGITAL MARKETING Week of: 19th Sept – 25th Sept This week we will explore how Facebook is experimenting with ads in Live video. Let us also take a look at the difference in standard and expanded ads by Google AdWords. Also, read up on the new LinkedIn Initiatives. 1. Ads in Facebook Live Video: The Facebook live video has received a tremendous response and now they  want to add commercial breaks or ads between these live videos. This presents a great prospect for advertisers. As per the article by Adage, “These ads will be shown 15 mins into the broadcast and can last up to...

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