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WMA Students

Growth of Online Groceries in India (Audio)

Posted by on Dec 5, 2015 in Podcast, Resources/Guides, WMA Students | 0 comments

This post is posted earlier with in-depth research, please find more details here: Online Groceries India Episode from FIR Podcast Network  

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Influencer Marketing in India. What is influencer marketing?

Posted by on Dec 2, 2015 in Podcast, Resources/Guides, WMA Alumni, WMA Students | 0 comments

Influencer Marketing in India  Recent events (specifically the Aamir Khan incident) brought the topic of influencer marketing to the forefront – not because of the comments he made but the aftermath of what Snapdeal, the brand he endorses, had to face! What is influencer marketing? Is it all about celebrity endorsements or much more than that? And what if your brand starts seeing a negative impact because of a brand ambassador? What do you do? How do you prepare for it? And finally, how can you turn your customers, influencers and fans into influencers for your business? Listen to the entire...

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20 Steps To Becoming A Modern Digital Marketer

Posted by on Sep 25, 2015 in Careers in Digital Marketing, Resources/Guides, WMA Alumni, WMA Students | 0 comments

Share The world as we know it has changed in the last 10-15 years – for digital marketers as much as anyone else. When I started my career in 2002 things were different. Now, there are plenty of tools and channels. Earlier, we needed to work for the simplest things – for example, learning WordPress and basic HTML to implement simple SEO stuff. Now it’s easier, with plugins for every need. Take any element in a digital marketer’s toolkit – platform, strategy, tools, technological support, perspective or skill – everything’s gotten a facelift. The role of a digital marketer has evolved...

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20 Blogging Tips & Tools. How to Start a Blog

Posted by on Jul 11, 2015 in Resources/Guides, WMA Students | 0 comments

20 things you must do when you start Blogging Blogging is all about sharing your passion with the world. While the blog does take time to grow, it’s important for the first time bloggers to chalk out a plan and follow it religiously even when you have little to no audience. It not only does pay off during the long run but also helps you figure out your strength & weaknesses at an early stage. Early days of blogging can be daunting and exhausting as you have to single handedly work on lot of aspects. Over load of tasks is bound to distract us and overlook fundamental stuffs that are...

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Anish S. Ashok | Digital Marketer of the week

Posted by on Jul 11, 2015 in Resources/Guides, WMA Students | 0 comments

This week we have Anish with us as Digital Marketer of the week,He says my hometown may be its bitty,but it’s way more crank that your big city.He is from kerala,moved to bangalore for his studies and got passionated about computers and that passion driven him to choose digital marketing. Anish started his journey in digital marketing from April and worked on promoting his hometown which is well known for art,culture,tradition,food and especially for it’s tourism.He has his own website keralaculturaltourism.com which talks all about kerala. Here is a tip that he has shared with...

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Social Media Day 2015, Bangalore – My Experience and Takeaways

Posted by on Jul 3, 2015 in Conferences, events, WMA Alumni, WMA Students | 0 comments

June 30, 2015 was World Social Media Day. At Web Marketing Academy (WMA), excitement had been building up for days. Dr. Khusbhu Pandya, who started The Social Conclave in 2014 to celebrate the day was heading to Namma Bengaluru this year. WMA joined hands with her to make the event a huge success (And so it turned out to be!). Like to Listen to some of the Audio Interviews from The Speakers ? Here we go: Interviews from Speakers The Social Media Conclave (@thesocialconclave, #TSC2015) was a wonderful opportunity for our students – aspiring digital marketers and social media marketers –...

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