Digital Marketing Tools, Certification, Challenges, Pros & Cons I got a LinkedIn message from Mukul Kaushik, Growth Marketer – GetMeCab – LinkedIn Profile He was looking for advice on Careers, tools. Here is the question: Hello I’d like advice on career strategy I am working as a digital marketer and I handle all aspects of marketing for a startup that I work for whether its PPC, SEO, social, email marketing and I am keen to try different tools and I go for various certification too. How good would my career prove out to be if I carry on with the same interest and hard...Read More
How Good is a Career in Digital Marketing in India? Option a) To acquire any new professional skill set, you need 2 things Time and or Money. It’s an investment for yourself. You can take up a course like our 3-month professional digital marketing course. Ideally, you need at least 2-3 months to get at new skills for the foundation + your experience + Practical implementation Option b) There are few blogs, websites, videos, podcasts you can listen and learn on your own for free. Attending meetups, webinars are good to start. Here is a few step to help you get started: Build your...Read More
Love business class upgrades while flying? That is what digital marketing skills can do to your life if done right!
Love business class upgrades while flying? That is what digital marketing skills can do to your life if done right! On a recent flight I had the privilege to fly business class and while I was enjoying the great service I was wondering whether there is a way one can figure out if vesting digital marketing skills can prove to be the same for their life. In particular, this friend of mine in US who moved from traditional marketing to digital marketing was literally making 5x the money compared to his previous pay and a whatsapp conversation with him revealed how he found out digital marketing...Read More
How to Become a Modern Digital Marketer? 20 step guide to becoming a Modern Digital Marketer in India Learn to adapt Surround yourself with smart people Don’t rely on anyone channel alone Build loyal fans on your own property(channels) Build your plans and campaigns on solid data Create content for a highly targeted audience Invest your time and effort towards long-term goals Train and mentor others Ignore the haters. Be open-minded about the criticism Don’t ever complain – in online or offline mode Keep your cool in critical situations Have long-term objectives but be flexible with...Read More
How to Get into Digital Marketing in India. 10 Ways to Kick Start Your Career in Digital Marketing Wondering how to get started in Digital marketing ? Here is how I got started in Digital & Social Media marketing. Can’t believe its been more than 15 years in this exciting career. Before we talk about how to get into digital marketing, let me share you how I got into it and how it can be relevant to you as well. Want a job in Digital Marketing in a Competitive World? Learn these skills now I graduated in hotel management from RVS College,...Read More